A knitting festival celebrating the intersection of fiber craft and witchcraft! Shop with makers of indie dyed yarn, fiber craft notions, witchy art, witchcraft supplies, candles, and witchy handcraft goods.

The festival is April 11-13th in the heart of historic downtown Salem, MA, with a Fiber Witch Market on Saturday and Sunday. The venue for the Fiber Witch Market is the beautiful Old Town Hall which you might recognize from the 90s classic, Hocus Pocus. The Coronation Ball is hosted right next door at Hotel Salem! The Fiber Witch Festival is a magical way for locals to get together and celebrate a love of the magic of transmuting fiber into finished items via the power of knitting, crocheting, weaving, or any other fiber skill. It’s also an excellent way for those who are traveling to visit and explore Witch City! We are planning so many fun events and workshops around the show that you can easily make a weekend trip out of it!

Please note that the first hour of the Fiber Witches Market will be mask required for all to allow immunocompromised witches to shop!

You are cordially invited to the Coronation of Persephone, Queen of the Underworld. Please join us for an opulent soiree bedecked in garnet and gold. Celebrate the Divine Feminine, the magic of change, and the cycles of Mother Earth with us. Join us for a weekend of revelry, community, and jubilee.

We’re trying something new this year at the Fiber Witch Festival, we’re introducing a theme! What does this mean for the show? We think this will be a fun way to keep it fresh each year as we play with new inspirations! We will have a photo backdrop for selfies and decor detail with the theme in mind. Our Vendors and Artisans will be encouraged to play along and create their exclusive items with our theme in mind. The Boss Witches will be dressing up to match. There is no required dress code but we encourage you to dress up in your witchy best and have fun with the theme!

Meet the Boss Witches

  • Ana, a Latinx woman with long brown hair, holds an armful of hand dyed yarn

    Ana Campos - Circle of Stitches

    FOUNDER/ORGANIZER (she/they)

    A life-long love of handmade, in 2008 Ana established Toil & Trouble, a knitwear design company. In 2010, she created her own line of hand-dyed yarns. Ana's love of community and teaching lead her to open Circle of Stitches in 2015. Ana is passionate about supporting artists and artisans, and values the relationship she builds with every maker she is proud to represent in the shop. She is also an inaugural member of Vogue Knitting Live’s Diversity Advisory Council.

    When she is not at the shop, you can find her elbows-deep in her dye pots. Ana has a wealth of fiber knowledge to share, with over 25 years of knitting experience and extensive technical knowledge. She loves helping people find inspiration, and her favorite projects are sweaters, shawls, socks. Ana specializes in fixes and repairs, and can help you fix any sort of project, from scarf to charted lace. She teaches at knitting guilds and events across the country.

    Ana brings her practices of mindfulness to the fiber community. She is a Fiber Witch - W.I.T.C.H. is a “Woman in Total Control of Herself” (though the acronym isn’t perfect, as we believe all genders can be witches). So what is a Fiber Witch? To Ana, that means approaching fiber crafts with mindfulness and intention. Knitting (or crocheting, weaving, embroidering…) is an invitation to slow down in a world that romanticizes busy-ness. The repetitive nature of knitting helps us drift into a meditative state. Our brain waves literally slow down!

    Ana also has over 20 years of tarot experience, which she brings to Circle of Stitches in workshops and tarot readings. Book a tarot reading, or check out Ana’s knitting and crochet patterns!

  • Emily, a mid size white woman with an asymmetrical short haircut is standing in front of an azalea bush full of blooming magenta flowers.

    Emily O'Brien - Kitty With A Cupcake

    ORGANIZER/MARKETING MAVEN (she/they)

    Emily is the artist behind Kitty With A Cupcake where she creates Magically Cute Flair for Queers, Witches and Cool People. She designs accessories, stationery, and flair that all feature her whimsical illustration style, highlighting themes such as witchcraft, crafting, queer pride, and nerdy stuff, all in a 90’s color palette of pastels and neons. Emily started their small business in 2022 with a successful Kickstarter for their Magical Merit Badges Pin Collection and has been working full time as an artist since 2023. She loves drawing and creating things she would personally use and wear, so every sale is meaningful!

    Prior launching Kitty With A Cupcake, Emily has been working in niche retail marketing for over a decade, and in the fiber industry specifically for over half that time. Emily’s marketing specialties are content creation, email marketing, and e-commerce optimization.

    Emily has vended at numerous shows including comic cons, occult expos, knitting events, and witchcraft conventions across the country. They have previously lended their organizational and marketing expertise to the board of the Kentucky Sheep and Fiber Festival where they served as the Education Chair. It is her goal to use her extensive knowledge of shows and festivals to help provide a smooth experience to all vendors, both before and after the Fiber Witch Festival.

    As a knitting pattern designer, Emily has published patterns with Knit Picks Collections, Interweave, Knit Now, and Insight Editions. Emily has previously hosted both The Fiber Coven Podcast and F** This Knit Podcast.

    Emily shares their Louisville, KY home with their spouse and a lively menagerie, including one dog and three cats,. Her love for kitties, cupcakes, all things witchy, all things cute, and yarn shines through her work.

  • Rochelle New

    LOGO DESIGNER (she/they)

    Rochelle (Ro) is a folk artist, stitch witch, surface pattern designer, and disabled maker living in rural New York with her lifemate and three feline familiars. ...Okay so three bonded familiars, plus two foster kitties and one feral friend but who's really counting? Ro is the creator behind Home Row Handcraft, a small business catering to fellow stitch witches, fiber alchemists, and makers of magic. A lifelong believer in the very real magic of nature, Earth, and artistic expression, Ro uses these elements as inspiration for her work in both art and textiles.

    When she's not knitting, sewing, gardening, or wrangling cats, Rochelle volunteers as Co-Director of Art and Activities with Camp Discovery AAD (a camp for kids with chronic and debilitating skin disorders), an organization she's volunteered with every summer for nearly 20 years. Born with a rare skin disorder herself (Autosomal Recessive Congenital Ichthyosis), Ro is an advocate for rare diseases, mental health, and the empowerment of art and craft. Through her art and design work she hopes to inspire everyone to 'Craft Real Magic'.